Projects

Paris Fashion Week September 2010

September 01, 2010

DAY 1

Today is a busy show & buying day… I attend the Balenciaga show at the Crillon, and it’s another fabulous collection.

Next stop is Thomas Showroom in Rue Charlot where we buy Italian contemporary collection Forte Forte & Falerio Sarti… Sarti do the best scarves in the world & are always a major sell-out, so i order way more stock than usual…

Balenciaga Runway Paris Fashion Week Eva Galambos Parlour X

DAY 2

Giselle & I kick start the day with a coffee & croissant at Les Progres before heading to our Anne Valerie Hash appointment in the 10th.

Next we head to our MIH appointment also in the 10th – this is an exciting newly ‘re-created’ British denim brand…

Fabulous history and the cuts & washes are all great.

Carven Paris Fashion Week Eva Galambos Parlour X

Next we head to Carven…

Carven is the collection on everyone’s lips as the supper cool re-created French house makes its mark on fashion chicks all over the globe. A huge favourite with OUR favourite Alexa Chung… I describe it as classic French with a giant twist!!!

We excitedly head onto the Isabel Marant show which is another highlight of the week especially since EVERYONE loves this label sooooo much so we can pass on as much information to anyone & everyone that asks us about it…

Isabel Marant Runway Paris Fashion Week Eva Galambos Parlour X

Next we are off to our Theyksen’s Theory appointment.

SUPER excited about carrying this contemporary line… FINALLY Olivier Theyskens has produced a new accessible collection that truly reflects his style…

We learn that part of the reason that he had fallen out with his former house, Nina Ricci, was because it’s said that he wasn’t happy that his designs weren’t as accessible to his fans. This new collection is affordable yet still exclusive & more urban cool….

Theysken's Theory Paris Fashion Week Eva Galambos Parlour X

DAY 3

Today I went to Mercii. The night before I was at the store’s collaboration launch event: a celebration of a new line that Forte Forte has introduced which is based on lifestyle.

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DAY 4 

Even though it is Paris Fashion week & one would think that the shows are paramount, which they are, as a buyer you can not possibly attend them all…

Much time is wasted getting from A to B & waiting around for shows to start, when instead, you could be in showrooms buying the actual collections. The selling period is confined to just 10 days so you have very limited time to see everything. As such, aside from important relevant show, I usually just allocate 1 full day to see as many shows as possible…  & its always my favourite, the Comme Des Garcons show day when all their lines have a catwalk presentation…

Comme is one of our majors & the shows are so avant garde that it really is very important for us to see the shows in person to get the feel so that when we do visit the showroom, we are already inspired & have a vision in mind that helps us buy better…

Comme Des Garcons Paris Fashion Week Eva Galambos Parlour X

DAY 5

I went and saw a Karl Lagerfeld Photographic Exhibition at the Maison Europeenne De La Photographie Ville Des Paris in the Marais  – it is brilliant!!!!

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DAY 6

Had a long long appointment for Isabel Marant BUT we love the collection!!!

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DAY 7 

Today we head to our Balenciaga buying appointment.

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This is another major & another favourite. And I love the sales team…

At our appointment Grace Coddington is there checking out the collection…. She is such a fabulous vision with her fire-red hair. I love it & love her work!!!

DAY 8

After our appointments we head to La Bon Marche.

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I love shopping in here. Its my favourite department store, 160 years old. I love the building & the layout & I love all their brand selections. Its such a fun shopping experience. And their children’s section is wonderful especially the toys & books – I buy so much for my daughter here too!!!

DAY 9

My last appointment of the day is to see Mugler.

We are particularly excited by the new creative director & team. We pick up the capsule line which is tiny because the team had just been announced 2 weeks before Paris Fashion Week started!!! Can’t wait to see the full collection next season…

DAY 10

I seem to spend the longest time in my Comme Des Garcons & Junya Watanabe appointments, they take all day…

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Fortunately they arrange a fully catered lunch which we eat with pleasure & plus we need the energy to fuel up on – buying is exhausting & hard work!!! – These showrooms are hectic! Pharrell Williams is sitting right next to us being given a collection overview.

In the afternoon we visit Florence’s showroom nearby in The Galleries Vivienne behind the Palais Royal to see Mother of Pearl – another new collection designer by David Hirst’s wife using prints by prominent contemporary British artists… Tres COOL!!!

DAY 12

The Jerome Dreyfuss section in MERCI is so beautifully merchandised, it makes me excited to receive my new season’s bags in January. Merci is a large, especially by Parisian standards, concept store… There are stores within stores; a book store, a florist, a café, a large homeware section, a large fashion section which is quite urban & then little art displays & installations throughout that all look intricate & fabulous…

DAY 13

We revisit the Viktor & Rolf showroom & decide to pick it up again for Parlour X – Viktor & Rolf are the greatest of conceptual designers. We LOVED the show & definitely see pieces that will translate well with our clientele. Some of the show pieces were not so wearable but truly amazing and even more so seeing it up close.

Viktor & Rolf Paris Fashion Week Eva Galambos Parlour X

The Store

Headquartered in the iconic St Johns Church in Sydney Australia, Parlour X has been awarded the 2015 Prix De Marie Claire Award for best fashion boutique, a ringing endorsement for this Australian fashion favourite.

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