Vita Kin and the Rise of Folk Fashion | New season collections (Insert Brand Name), bags, shoes, ready to wear | Parlour X

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From blouses to tunics and maxi dresses, accompanied by embroidery on sleeves, collars and cuffs, Vita Kin has earned itself a dedicated and widespread following.  Inspired by the deep roots of centuries of traditional Ukrainian folk costume, known and unknowingly permeated fashion for years and once again, Vita has brought her countries aesthetic back in full swing. The sudden rise and appreciation of Ukrainian traditional dress aesthetic on an international level, thanks to Vita Kin herself. Kin’s juxtaposition of ancient heritage into modern context, adding a 70’s vibe in order for the garments to be ore relaxed and friendly, it’s a bohemian eccentricity in a very luxe execution. Her adaptation of the traditional Vyshyvanka, in modern translation of a ament straight from the village in shades of Navy, White, Cream, Sky Blue and Lavender, with accents like birds and flowers with Gzhel style embroidery. Featuring voluminous sleeves, a v neck neckline, adorned with tassles and embroidery, the international sensation has gained a following of fashion fixtures from editors, bloggers, models and actresses.  Festival girl du jour Alexa Chung has been spotted in the Kilim Embroidery Blouse Navy/Bordeaux while chic boho icon Poppy Delevigne has been spotted in the Tulip Embroidery Blouse White/Red. Victoria Secret Model Candice Swanepoel was seen in the Croatia Embroidery Blouse Navy/White while good friend Sienna Miller was seen in another colourway, the Little Flower Embroidery Blouse Cream/White. The vital dress for summer 16, the traditional Vyshyvanka dress with a modern twist, midi length, bigger sleeves, bolder embroidery have been the darling of fashion and social icons Anna Dello Russo, Leandra Medine and Amanda Brookes. Who said bohemian was out of fashion? Think again, the floaty dress with balloon sleeves, the bohemian dress of your dreams as seen on Anna Dello Russo was spotted in the Kilim Embroidery Maxi Dress Navy/Bordeaux during Paris Fashion Week while Leandra Medine has been seen all over social media in the Mexico Embroidery Maxi Dress Lavender/Bordeaux and Amanda Brooked spotted in the Little Flowers Embroidery Maxi Dress Cream/Black while on holidays. Vibrant colours, bold geometric embroidery patterns and dramatic oversized tassels ornamentation, who would have figure that these features gives a relaxed air to street style? Laden with sophisticated but stiff tailoring, Vita Kin has refurbished the old age garments with baggy sleeves and an overwhelming silhouette, giving a contemporary uplift. The embroidery Tunic dress is the perfect example of her shift from traditional to contemporary designs. Adorned with the iconic blouse cut, gypsy sleeves and a straight cut skirt to add to the bottom half of the garment to completed this refined look. British model of the year Jordan Dunn has flaunted her Xoxo Embroidery Tunic Dress Black/Red on her instagram page.

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