THIS SEASON'S MOST IMPORTANT DETAILING: EMBROIDERY | New season collections (Insert Brand Name), bags, shoes, ready to wear | Parlour X

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Did you get the memo about embroidery? This season, embroidery has become one of the most important detailing and Instagram has become a showcase of what exactly designers have to offer. When it comes to stumbling on an account that is doing something seriously cool, this seems to be an obviously high point for Instagram. From the moment you visit Parlour X on Instagram you will be hooked.   The luxury boutique founded in 2001 by fashion buying pioneer, Eva Galambos, Parlour X has established itself as Australia’s leading multi-brand luxury fashion destination. Renowned for its expertly curated selection for the most coveted ready-to-wear and accessories collection form the world’s most sought-after luxury designers including Celine, Chloe, Fendi, Balenciaga, Valentino, Saint Laurent, Comme Des Garcons, Stella McCartney and Isabel Marant. Making its fashion and Instagram mark is just the beginning; the luxury house is also renowned for it’s designer that have been making an embroidery mark on the industry thus far.   From talented embroiderer, these artists/designers have been creating unbelievable works of art within their collections starting with Vita Kin, founded in 2014 Vita Kin is famed for the statement sartorial folk garment. The signature pieces are inspired by the Vyshyvanka, a dress native to Ukraine that is traditionally crafted by homemade linens on handlooms. The assembly of sleeves, collars and cuffs completed by hand often take up to three weeks to produce, remaining truly authentic and adhering to traditional folk methods because faux-ho is a no-go. The vacation-perfect designs are full of bright geometric patterns and fringing, and have the utmost luxurious artisan touches. Or the fact that denim obsession is a must-have trend this season, mum jeans and straight legs are the shape-du-jour for directional denim lovers where this classical style can be perfectly styled with a piece of Vita Kin. Exclusive to Parlour X is Australia, is it’s your reach to the European vacation that you’re in desperate need of!   With an acquired IT girl following including including Victoria Beckham, Gwyneth Paltrow, Blake Lively, Katie Holmes, Brooklyn Decker, Sienna Miller, Hayden Pannettiere, Halle Berry, Rachel Bilson, to name a few. Isabel Marant is synonymous with effortless Parisian cool and has taken the fashion world by storm with the ubiquitous range of embroidered blouses. From the Cabella, Cerza and Chaz, the range is the quintessential queen of bohemian chic that Marant is so highly known. These fashion forward blouses modernize the latest rise of the boho trend, crafted from high-quality fabric with the most attentiveness to detail.   Embroidery can be found across denim, handbags, knitwear, ankle boots… however the craftwork love is highlighted with the caftan style from Pippa Holt. The former British Vogue editor and stylist act a sartorial ode to sun-socked travel with a collection of breezy handmade pieces. Working with skilled artisan weaver in Mexico, each design is crafted by hand-sometimes taking up to one month to complete. Embroidered accents, graphic patterns, and fringed hemlines highlight the easy, fluid vibe; while hues of blue, pink and green evoke tropical paradise. A brand which will definitely be seen all over social media once the Greek island-hopping vacations start in the summer… or if Olivia Palermo jets back to St Barts.

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