Italian Fashion: Pucci | New season collections (Insert Brand Name), bags, shoes, ready to wear | Parlour X

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The lookbook was shot at the Museo Marino Marini in Florence, a modernist gem hidden in the city center, with the models looking like slightly eccentric tourists enthralled by the peculiar artsy vibe of the space. Updated versions of a ’50s Pucci fringed straw hat emphasized the sense of off-kilter elegance. Giorgetti played with asymmetries, giving a sense of movement to circle skirts worn with printed cotton brassieres. Flounces were counterbalanced by substantial tech fabrics with a luxe finish, as in laser-cut embroideries on poplin, stretch crinkled satins, 3-D macramé appliqués, and cottons bonded with raffia. The high-tech vibe was gracefully handled, as were the athletic references. Carry over a second season, is the must-have style – off the shoulder top. Emilio Pucci’s off-the-shoulder silhouette is finished with an elasticized neckline, this fluid design features balloon-shaped, long-sleeved arms with buttoned back detailing. The design comes in array of colours available to Parlour X including optic white, sky blue and classic black. Wear yours on vacation with neutral colours and accessorized with statement-making jewelry or pair with the straight loose pants that showcase the Italian label’s mastery of print. Cut from silk-twill in a fluid silhouette, the colour pair features the brand’s large-scale bamboo motif and tuxedo-inspired leg. Style to be worn on the waist, finish the ensemble with sandals to let some of the fabric pool on the floor. Update your wardrobe with Emilio Pucci’s modern proposition sleeve-less racer back knit top gown – featuring a full printed pleat skirt. This ribbed piece is cut from slightly sheer soft cotton-jersey for a close fit and full bottom, with beautifully printed vortex pattern. Style it with a mini bag and pretty flats by day. When styling for an evening event, look to the long midi pleated skirt that sits flatteringly high on the waist and falls to sharp knife pleats that move elegantly with your every step. This skirt can be styles with a plain blouse and chunky platforms. Coveted for its eye-catching prints, Emilio Pucci integrated Bermuda pool prints throughout its Pre-SS17 collection. Cut from jersey blended with a touch of silk, the short-sleeved crew neck t-shift shift dress evokes the psychedelic colours in which Pucci has perfectly crafted. In addition to this fluid dress, is the long-sleeved collared shirt-dress featuring cinched waist and statement style of the skater skirt bottom. Creative director Massimo Giorgetti plays with asymmetries this Pre-SS17 season to give his pieces a sense of movement. Cut from lustrous silk, the Bermuda pool printed midi skirt has voluminous ruffles that cascade from the hip into a flouncy hem, falling to knee length. Wear it with a bold sweater or match it with the short-sleeved crew neck top in Bermuda Pool print to create the perfect summer day ensemble as seen spotted on editor Erica Pelosini, blogger Helena Bordon and Photographer Elena Barghieri With a supersized silhouette, Pucci’s short-sleeved T-shirt will add a note of nonchalance to weekend looks. It has a crew neck that sits on the edge of the décolletage and is finished with trims and side-hems slits, featured in vortex print and contrasting ruffle detailing. Build on the laid-back feel with cropped, relaxed trousers and flat sandals or style with the wide leg palazzo pants. Inspired by an afternoon at Miami’s Raleigh hotel, the pants are made with touches of silk and sit on the narrowest part of the waist. Crafted from bold colours these pants are available from Parlour X in the colour ways – Black, menta, yellow citrus, bianco and rosso. Alternatively, the palazzo pants can be perfectly paired Pucci’s flexible jersey style of a halter-neck sleeve-less top that features a low back to define a women’s silhouette. Add polish with golden jewelery and a splash of colour with a scarlet shoe. For a faultless pick for a special occasion, the short-sleeved drop waist dress will ensure you look glamorous and enhance the feminine feel. Cut to highlight every curve, and finished with a crew neck and sequin-embodied detail, this dress should be styled with slicked-back hair and rich in texture heels a style favourite of Jessica Alba and Eva Mendes. With riffs on Aztec with a series of Maya graphic prints, the short-sleeved crew neck shift dress is spliced with Lilia, cut to swing away from the body and showcase your legs. Balance the style with streamlined ankle boots – black works best. Differing is the sleeve-less fitted dress with straight neckline and zipper back closure, of which the design features spaghetti straps and an eye catching Bersaglio print to help you stand out at those evening events. Finishing the collection – the straight pants with left button and front zip closure. Keeping the style beautifully chic, the pants feature the Maya Aztec print and have an elasticated waist and slim, straight legs. Retain the far-eastern feel with a belted white shirt and leather slides as seen on the current IT girls of the fashion industry, including, Kate Moss, Gigi Hadid, Bella Hadid, Nicole Richie, Kate Bosworth, Louise Roe, Olivia Palermo and Lily Aldridge.

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